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The Wizards (Weekly) Words of Wisdom - May 29, 2013

The Wizards (Weekly) Words of Wisdom

What Does Quality in Content Marketing Mean To You?

Today we are discussing categories and keyword targeting; the impact of quality content that is displayed on sites within your niche is higher than content sent generally to non-targeted sites. The days of sending content to non-targeted sites and expecting great results are no more, you will see some results but not as good as if they are relevant to your niche. Today relevancy matters when it comes to content marketing.

When distributing your high quality content to the community you want to select categories that are related to your content and then fine tune your targeting with your keywords.

Keyword tags should be added using the most targeted first and then the second most targeted next until you have 8 to 10 keywords sorted from highly targeted to general targeting.

Never add keywords or select categories that are not related to your content because that does not provide a good experience for the people viewing your article or searching the community for content.


No Penguin

Penguin 2.0 is placing emphasis on the fact that well-written content that provides answers to what users are searching for on Google will be considered authoritative and this will lead to better search engine rankings. Google's algorithm is constantly becoming more intuitive and able to locate natural language content that includes information searchers are specifically looking to find.

This is great news for good content writers as natural phrases may show up in results more frequently for related queries. This is just another reason to use real content writers for your content rather than relying on spun content (which we have been suggesting for months). All your content should again be easy to read and provide value to the human reading it.

Within your UAW account you are able to order content that is written by humans for humans. We guarantee the quality of the article writing service and remember that all content is checked by humans to make sure it is high quality before being made available to the community in a targeted manner.


Content and Social Marketing Tips Of The Week:

  1. Pen Names or Real Names? This question has been coming up a lot lately and we can only recommend best practices as it is highly dependant upon your strategy. If you are trying to create a buzz, you will want to use many persona's, if you are wanting to create authority, slow drip your articles using real names is a viable option.
  2. Social Signal backlinks are created using the UAW Social Exchange. When you log into the social exchange you will see that you have the ability to add and share your URL's, pages etc. with other Social Exchange members. These signals will occur at natural rates, simply set up your project and let the social backlinks begin!
  3. If you are a professional Internet Marketer, SEO agency or someone that requires automation, scalability, link control or you simply want to hire a Wizard to manage all your content creation and submissions for you, drop us a note and we will be pleased to help you with your needs!

We have been in business since 2006 and have prospered through 10's of 1000's of Search Algorithm updates - we are ranked #1 for Natural Content and Social Submission & Backlink Building Services on the net having served over 45,000 happy members!


Best Regards,

Jason Arnold

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