Today we are discussing categories and keyword targeting; the impact of quality content that is displayed on sites within your niche is higher than content sent generally to non-targeted sites. The days of sending content to non-targeted sites and expecting great results are no more, you will see some results but not as good as if they are relevant to your niche. Today relevancy matters when it comes to content marketing. When distributing your high quality content to the community you want to select categories that are related to your content and then fine tune your targeting with your keywords. Keyword tags should be added using the most targeted first and then the second most targeted next until you have 8 to 10 keywords sorted from highly targeted to general targeting. Never add keywords or select categories that are not related to your content because that does not provide a good experience for the people viewing your article or searching the community for content. |
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